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What's in a name?
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What's in a name? - May 16, 2004 8:10:00 AM
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hmgross
Posts: 292
Joined: February 28, 2003
From: Minnesota
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I am in the early stages of breaking away from my director position at a hospital, and starting my own private practice. The location will be in a fairly small town but will serve surrounding communities as well. Many business names in town start with the name of the town (not a bad idea, because it starts with an A)including the clinic and a chiropractic office. Should I follow suit, or would it be better to come up with something more unique? I don't want to use my last name Gross Physical Therapy!! for obvious reasons :D Any ideas?
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Holly Gross PT
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Re: What's in a name? - May 16, 2004 9:40:00 AM
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chiroortho
Posts: 655
Joined: February 18, 2004
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Why not "Physical Therapy of Atlanta", or "Physical Therapy Associates"?
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Greg Priest, DC, DABCO
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Re: What's in a name? - May 16, 2004 3:22:00 PM
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Diane
Posts: 1507
Joined: March 9, 2001
From: Vancouver, B.C., Canada
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Why not call it "Holly Physical Therapy" after your first name? Heck, call it anything you want.
I called my practice "Sherwood Physiotherapy", not because Sherwood is the name of my town, or my own name (it isn't), or anything to do with English storytelling... I called it Sherwood, because before I opened a practice I spent several months thinking, "..sure would like to have my own practice."
Diane
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Re: What's in a name? - May 16, 2004 8:41:00 PM
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coloradojulie
Posts: 413
Joined: November 10, 2002
From: colorado usa
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Imagine yourself answering the phone over and over again....make the name easy to say. People have a tough time with overly creative names....like our clinic for example...the name stinks...people never remember it! I shorten it to the initials "PRC" (kinda like "KFC") which if your pronounce it is "prick". I feel like it is too late to change however...
So...sometimes simple is better. "Central Physical Therapy", "H.G Physical Therapy", "We Rock PT", etc.
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PRC
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Re: What's in a name? - May 17, 2004 12:22:00 PM
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hgross
Posts: 16
Joined: June 23, 2003
From: Aurora, MN USA
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Thanks for the great suggestions. Diane, that was pretty clever, and funny too.
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Re: What's in a name? - May 17, 2004 6:18:00 PM
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sprite
Posts: 22
Joined: April 21, 2004
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Rehabilitation Center of 'A'. Like Julie said abbreviate to RCA.
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