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Atlanta Falcons cashing in on the name Physical Therapy
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Atlanta Falcons cashing in on the name Physical Therapy - January 16, 2008 3:18:02 PM
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PHS
Posts: 16
Joined: August 8, 2007
From: Texas
Status: offline
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Heres one for you all,that will a brow or two...
Atlanta Falcons owner apparently decided to cash in on the name "Physical Therapy" as he opened up several clinics, alluding to be providers of physical therapy, when in reality all of these are manned by ATC or some type of trainers.
Whats going on here?? Is Atlanta's PT organization doing anything about this. Im no legal expert, but this sounds like infringement to me.
Heres the link:
http://southflorida.bizjournals.com/southflorida/othercities/atlanta/stories/2008/01/07/story7.html?b=1199682000%5E1571041
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RE: Atlanta Falcons cashing in on the name Physical The... - January 16, 2008 4:09:19 PM
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USAPT
Posts: 278
Joined: January 14, 2004
Status: offline
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What exactly is a physical trainer??? This business plan 'stinks' & seems to have insurance fraud all over it. They cannot get reimbursed for any of their work if not evaluated by a PT.
Seems to me that the GA licensing dept for PT/AT should be notified.
Thoughts?
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RE: Atlanta Falcons cashing in on the name Physical The... - January 16, 2008 4:22:26 PM
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orthotherapist
Posts: 218
Joined: February 6, 2007
Status: online
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Before everyone gets up in arms over this I think a little "research" needs to take place. The article was written for a business magazine so they may have used physical trainer when they meant therapist.
I looked up their website (http://www.atlantafalconsptc.com) and under careers it lists Physical Therapists not ATC etc. If the individual that wrote the article interchanged trainer with therapist it once again points out what little the community at large understands about what we do. To me this is a much bigger issue than an wealthy man opening a physical therapy clinic that markets based on our obsession with sports - he appears to be a smart business man if this is run appropriately/legally. We do not need to jump to conclusions unless we know how the business is run.
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RE: Atlanta Falcons cashing in on the name Physical The... - January 16, 2008 9:20:44 PM
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jma
Posts: 2414
Joined: August 24, 2000
From: NY
Status: offline
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Agree with that. Hopefully its something that has been pointed out to them.
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RE: Atlanta Falcons cashing in on the name Physical The... - January 24, 2008 3:42:33 AM
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T_Thom
Posts: 63
Joined: December 25, 2007
Status: offline
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Again with the marketing that lists physical therapy as a service. I find it especially offensive when it is separated from things like manual therapy?
Is being a 'service' different than being a profession? Maybe I'm just feeling uptight, or my grass-roots are showing, but I feel compelled to comment to business owners when I see things like this:
http://www.atlantafalconsptc.com/patients/index.html#patients-services
< Message edited by T_Thom -- January 24, 2008 4:01:26 AM >
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